Catch up on AI. Then pull ahead.

Competitive execs know how to use AI. They learn here.

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Academies

Four role-based tracks

Essentials, Marketing, Sales and Ops — taught by operators.

Hands-on with the tools your teams actually use

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Academies

4 tracks to accelerate your growth

01

AI Essentials

The shared foundation: how the models actually work, where they fail, and the prompting habits every team member needs before the deep dives.

  • Confident daily AI workflow
  • Prompting and review habits
  • A shared team vocabulary
View course overview →

4 weeks · 90 min per week

02

AI in Marketing

Campaign concepting, brand-safe content systems, and audience research your team can run without an agency retainer.

  • Brand-tuned content engine
  • Research in hours, not weeks
  • Measurable creative velocity
View course overview →

6 weeks · 90 min per week

03Coming soon

AI in Sales

Pipeline research, account plans, and call prep that compound. Built for revenue leaders who need lift this quarter.

  • Account research playbooks
  • Faster proposal cycles
  • Coaching from real call data

6 weeks · 90 min per week

04Coming soon

AI in Operations

Map the manual work, automate the boring middle, and put guardrails on it so finance and legal stay comfortable.

  • Process audit framework
  • Working internal automations
  • Governance that ships

6 weeks · 90 min per week

Workshops

Train at least 1x per month

Seventy-five minutes on a single hard problem, recorded, with the working files attached.

September

Agents that actually finish work

Priya Raman

October

Writing evals for your team's prompts

Mei Chen

November

AI in the boardroom: what to report

Karin Holt

Slack community

Learn with peers and hear what's working.

Channels per function, a weekly prompt drop, instructor office hours, and peers who already solved the thing you're stuck on.

M

Mei Chen joined AI in Marketing

8 min ago · Cohort 04

P

Priya Raman shared the agent eval template

Workshop files

K

Karin Holt approved the board AI update

#ai-leadership

Founders

Alex, Jeff and Nick.

Portrait of Alex Lindahl

Alex Lindahl

Co-founder · Curriculum

Early GTM Engineer at Clay turned Creator in Residence. Specializes in AI GTM Engineering use cases for Sales, Marketing, and RevOps. Author of The GTM Engineering Newsletter

Portrait of Jeff Ignacio

Jeff Ignacio

Co-founder · Enterprise

Former VP of RevOps turned AI Agency owner, RevOps Impact. Author of the RevOps Impact Newsletter.

Portrait of Nick Goel

Nick Goel

Co-founder · Community

Runs the Slack, the workshops, and the instructor bench. Believes the fastest way to learn AI is next to peers with the same problems.

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